Searching online, I find four companies describing themselves as the UK’s leading presentation design agency. Not ‘one of the leading’, but the leading. Four. Which is of course a nonsense. So, who’s lying?

Dec 2018

Searching online, I find four companies describing themselves as the UK’s leading presentation design agency. Not ‘one of the leading’, but the leading. Four. Which is of course a nonsense. So, who’s lying?

Dec 2018

Presentation Zen was published ten years ago. Al Gore won his Oscar for a film based on a presentation in 2006. Amazon sell more than 38,000 books with ‘presentation’ in the title, and more than 7,500 with ‘PowerPoint’. Which all sort or raises the question Why are so many presentations still crap? All those books, decks, all that advice – Is it even making a difference?

Dec 2018
  • Comments: 2

It's easy when you are immersed in something to forget how small a part of your customers’ lives that thing is. At a recent Better Presentations event in London I asked 60-odd people if they had read Presentation Zen.

Dec 2018
  • Comments: 2

A little while ago, I attended a conference called LinkLove in London, organised by Distilled. The conference was primarily aimed at 'SEOs', but also suggested that it might be suitable for (small) business owners. So I went along. Was it worthwhile, did our business benefit, and what would I suggest to other small business owners considering attending an SEO conference?

Dec 2018
  • Comments: 6

What's the difference between a presentation and a speech? Many people use the words interchangeably, but there are two main areas of difference. Speeches shouldn't be held up as examples of what those giving presentations should emulate.

Dec 2018

Sales people fail at new business sales, Weinberg contends, because they are too passive, lacking in focus, unwilling to call prospects, focus on existing accounts too much, and because they lack the core sales skills. With the right approach, right support, and right targets, many (but not all) sales people could generate new business.

Dec 2018
  • Comments: 2

We decided to publish our pricing on our website. For a B2B company, selling to other B2B companies, that's a fairly controversial thing to do. But we're giving it a try, and if it doesn't work out, we'll try to stuff the genie back in the bottle. None of our competitors in the presentation market seem to publish their pricing publically. So, are we stupid?

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