Searching online, I find four companies describing themselves as the UK’s leading presentation design agency. Not ‘one of the leading’, but the leading. Four. Which is of course a nonsense. So, who’s lying?

Feb 2019

In the agency world, it’s fair to say that PowerPoint design sits somewhere at the bottom of the pile. Working with a specialist presentation design company will generally deliver better results, with less effort, and typically at lower cost. So why do some companies just go with their marketing agency for presentations?

Feb 2019

Searching online, I find four companies describing themselves as the UK’s leading presentation design agency. Not ‘one of the leading’, but the leading. Four. Which is of course a nonsense. So, who’s lying?

Feb 2019

Presentation Zen was published ten years ago. Al Gore won his Oscar for a film based on a presentation in 2006. Amazon sell more than 38,000 books with ‘presentation’ in the title, and more than 7,500 with ‘PowerPoint’. Which all sort or raises the question Why are so many presentations still crap? All those books, decks, all that advice – Is it even making a difference?

Feb 2019
  • Comments: 2

It's easy when you are immersed in something to forget how small a part of your customers’ lives that thing is. At a recent Better Presentations event in London I asked 60-odd people if they had read Presentation Zen.

Feb 2019
  • Comments: 2

A little while ago, I attended a conference called LinkLove in London, organised by Distilled. The conference was primarily aimed at 'SEOs', but also suggested that it might be suitable for (small) business owners. So I went along. Was it worthwhile, did our business benefit, and what would I suggest to other small business owners considering attending an SEO conference?

Feb 2019
  • Comments: 6

What's the difference between a presentation and a speech? Many people use the words interchangeably, but there are two main areas of difference. Speeches shouldn't be held up as examples of what those giving presentations should emulate.

Feb 2019

Sales people fail at new business sales, Weinberg contends, because they are too passive, lacking in focus, unwilling to call prospects, focus on existing accounts too much, and because they lack the core sales skills. With the right approach, right support, and right targets, many (but not all) sales people could generate new business.

Feb 2019
  • Comments: 2

We decided to publish our pricing on our website. For a B2B company, selling to other B2B companies, that's a fairly controversial thing to do. But we're giving it a try, and if it doesn't work out, we'll try to stuff the genie back in the bottle. None of our competitors in the presentation market seem to publish their pricing publically. So, are we stupid?

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