A presentation is a talk in which a ‘product, idea, or piece of work is shown and explained to the audience’ (Oxford English Dictionary), often including a ‘verbal report presented with illustrative material such as slides, graphs, etc.’ (Collins Dictionary). So, how can we define the related term ‘sales presentation’?
Considering how important corporate presentations can be it's amazing how badly some companies do them. The wrong messages, presented in the wrong way, at the wrong time, and for the wrong reasons. If you are making any of the 13 mistakes below, your corporate presentation needs help.
We’re often asked whether it’s possible to ‘cut out’ images in PowerPoint. Well, the good news is that it is, and the even better news is that we've written a How-To guide to show you how it’s done.
Overcoming presentation anxiety and recovering from presentation disasters - from someone who once fell off the back of a stage. Find out how I recovered and discover my top tips for handling any presentation mishaps that come your way.
Many of the principles of ballroom dancing can be applied to presentations. I’m not suggesting you break into a Quickstep whilst reporting financial results or wow new prospects with an Argentine Tango, but instead, you take heed of how dancers are able to present themselves effectively, keep the audience entertained and make an impact in just 2 and a half minutes.
Bidding and presenting as the incumbent is different from capturing new business. You have a track record, they know you, it's harder to offer excitement. It's a bit like trying to impress a stranger versus trying to impress your own spouse...
Many sales presentations go on for too long. But there is no single correct answer to the question What's the right length for a sales presentation? Audiences are different, sales cycles are different, and content is different.
The typical sales presentation is too long, too hard to follow, and all about "me". The introduction is all about "me" not "you". The audience don't know how to fit the information they are given to the wider structure. Benefits come right at the end, when everyone stopped listening already. Let’s turn this approach on its head with a more effective sales presentation outline.
I love using my iPad to present, when you haven't time to get your laptop out and booted up, it's fantastic! I’d really love to be able to create content on my iPad too. Having the ability to create a quick presentation on the move would be super cool. Does the Flowboard for iPad app have what it takes?
Today, Apple finally made good on its promise and released its iWork platform to the masses. Now anyone who uses iCloud – potentially everyone with an iPhone, iPad, iPod touch or Mac – can now use Keynote, Pages and Numbers for free in a desktop web browser. But is it any good? And can Keynote in the sky tempt us to give up PowerPoint?
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