Do you know how to properly use a story to communicate your ideas or are you an Underwear Gnome of storytelling?
Good PowerPoint presentations are the culmination of many hours of hard work and careful planning. Whether your slides are of the bullet-points-and-comedic-images variety or well-designed masterpieces, the chances are you’ve spent a lot of time researching, fact-checking, structuring and practising that all-important presentation. Now, what if I were to tell you that, despite all your hard work, there’s a good chance that at least 10% of your audience will have a hard time accessing any of your PowerPoint presentations due to dyslexia.
This post is part of our mini-series on accessibility in PowerPoint. Check out the other post in the series: Presentations for people with colour blindness
It seems like a real shame for you to have put all that time into a PowerPoint presentation that will frustrate or alienate many in your audience, potentially even that key potential client you’re trying so hard to impress. Dyslexia affects 1 in 10 adults to some degree. Dyslexia is a life-long specific learning difficulty which, while having no bearing on intelligence, can have an impact on people’s day-to-day activities. People with dyslexia can find tasks involving reading, spelling, organisation and verbal memory more challenging. Symptoms vary from individual to individual and most adults will have developed methods for overcoming the challenges presented in their specific work context. There are times, however, when the way you receive verbal or written information is out of your control, such as company PowerPoint presentations or sales pitches.
Text-heavy PowerPoint presentations are hard work and unengaging for everyone – it’s impossible to listen and read at the same time, so most people will do one or the other, or simply switch off. For people with dyslexia, blocks of text on a white screen is nothing short of a headache. Your audience members will be bored, frustrated, and, critically, will get no benefit from your slides.
So, what can you do to ensure that your slides are engaging and accessible?
1. Avoid big blocks of text
This is for everyone’s benefit, especially yours as the presenter. Large blocks of text will be indecipherable for dyslexic audience members, and plain boring for everyone else. Your audience will be working so hard straining their eyes to read what’s on the screen that they’ll ignore you entirely. Instead, minimise the text on the screen and opt for more compelling and visually engaging ways to tell your story. Flowcharts and graphics are a simple way to explain procedures or results in a clear, visual way.
2. Consider the layout
Where text is unavoidable, space out the material to avoid dense, cramped paragraphs. Opt for a left-justified alignment and avoid narrow columns or lines that are excessively long. Avoid starting a sentence at the end of a line and ensure line spacing is at least 1.5. Make sure different ideas are separated in a clear and organised manner. This will help everyone understand your PowerPoint presentation, dyslexia or no.
3. Choose a simple font
Keep the font clear and simple. Evenly spaced sans serif fonts, such as Arial tend to be easier to read for people with dyslexia. There are many alternatives, including Verdana, Tahoma, Century Gothic and Trebuchet. Avoid condensed and cursive fonts. The optimum font size depends on the individual and the screen you’ll be using, but make sure the text is at least size 18. Text should be dark on a light background. Try to stick to one colour for any one section of text and avoid the use of red, pink and green as these colours are often problematic for colour-blind individuals.
Dazzling white backgrounds should be avoided as they can appear too glaring. Cream or a soft pastel colour can eliminate this. Different individuals will have their own colour preference, so it’s difficult to choose the optimum background shade for everyone. As a rule, avoid bright white and ensure there is enough contrast for the text to stand out.
Underlining and italics can make letters and words run together, rendering them harder to read. Instead, opt for bold text in a larger font for headings and emphasis. BLOCK CAPITALS are again more difficult to interpret, so stick to lower case or sentence case.
And there you have it: 5 simple steps to make your presentations more accessible. Fortunately, adopting PowerPoint best practice for a dyslexic audience has the advantage of making presentations easier on the eye, and more compelling, for everyone. Now, go out there and wow your audience!
PowerPoint presentations and dyslexia: References and further reading
Leave a comment
Managing consultantView Keri Buckland's profile
Those of us who are seasoned presentation creators can easily be tempted to dismiss Prezi as a one trick pony, great for the novelty value but not for much else. Well, here at BrightCarbon we like a challenge, so we set about exploring what Prezi can really do.
Video is great for engaging people during a presentation, with something dynamic and emotive, or to provide a clear explanation of a difficult concept. Finding video can be difficult, but there’s a little-known site called YouTube that has a few billion videos to choose from. This blog post takes you through the simple steps to embedding YouTube video in PowerPoint.
We’d been badly let down and got hold of BrightCarbon on a Friday afternoon – with a Monday deadline! They were reassuring, professional, easy to work with. They listened and delivered great visuals – now adopted across the board.Matt Dean byrne∙dean