Services
eLearning

eLearning Creation

eLearning is a powerful medium – it has the potential to reach an entire workforce consistently and easily, no matter where they are in the world. With BrightCarbon’s eLearning creation service you can benefit from bespoke eLearning, written, designed, and programmed for the needs of your users.

Our consultants work with you to craft your learning objectives and develop your content, and our expert UI and graphic designers bring your eLearning to life with stunning visuals and meaningful interactions.

Examples

What's included?

We understand that every eLearning project is unique.

Depending on your needs, we can produce eLearning courses at a range of graphic and interactive design levels. Level 1 is basic, but effective, covering simple static graphics and assessment questions. Level 2 includes more bespoke interactions and animated sequences. Level 3 is the most advanced level of design and could include complex branching, advanced animation, and next-level interaction.

Level 1

  • Brand-compliant template: Aligned to your guidelines and specifications
  • Navigation and user interface design: Expertly programmed buttons, menus, and links
  • Static graphics: Effective visuals to support the course narrative
  • Simple assessment questions: Basic, templated quiz questions to check learners’ understanding
  • Narration: Professional recording of audio content

Level 2

  • Everything in Level 1 plus
  • Interactions: Bespoke interactive content to engage your learners and increase knowledge
  • Animated sequences: Dynamic visuals to bring your content to life

Level 3

  • Everything in Levels 1 and 2 plus
  • Customised learning paths: Branching responds to learners’ input and personalizes their learning journey
  • Advanced animated sequences: Seamless motion graphics and/or 3D rendering
  • Advanced interactions: Serious games, scenarios, and simulators for an immersive learning experience

Sometimes you will need support on all elements of the instructional design for a course: from crafting learning objectives, to choosing the right medium to use (slides, interactions, video, PDFs etc.), to structuring the course content. In this instance, our full instructional design offering will help us best achieve a course that meets your needs. Other times, you may have a lot of this decided before you come to us. In this case, our basic instructional design service may be more appropriate.

Get in touch if you aren’t sure what service will be best: our expert consultants will take the time to talk you through the options.

Our Process

01 | Instructional design

We start by defining the goals for your eLearning and identifying the needs of your learners. Then we plan their training journey by setting learning objectives and structuring content at a high level.

02 | Content development

We develop the visual content and meaningful interactions your learners will complete. Our team create user interface wireframes, voiceover scripts, and slide storyboards. We check everything with you to make sure you are delighted.

03 | Graphic design

Our design consultants work with you to find the right visual style for the content, considering your guidelines, requirements, hopes and dreams. We'll send you a sample and, once you're happy, we'll continue designing the rest of your eLearning.

04 | Course programming

We pull together the graphics and interactive elements to bring your eLearning course to life. We use the right authoring tool for your requirements and publish in an appropriate format(s), which can include SCORM or xAPI compatible content.

05 | Testing and review

We submit your course to rigorous tests and quality review, until we're happy that your shiny, new, super-effective eLearning is ready to go! We work with your people to make sure the course works seamlessly with your LMS and IT infrastructure.

Prices - Level 1

 
Price
Price
Price
With full instructional design
With full instructional design
With full instructional design
Seat time
£5500
$8500
€7500
£7000
$10500
€10000
5 minutes
£8000
$12250
€11000
£9500
$14500
€13000
10 minutes
£11500
$17000
€15500
£13500
$20000
€18000
20 minutes
£13500
$20000
€18000
£15500
$23000
€21000
30 minutes
 XSSML
Price£5500£8000£11500£13500
Price$8500$12250$17000$20000
Price€7500€11000€15500€18000
With full instructional design£7000£9500£13500£15500
With full instructional design$10500$14500$20000$23000
With full instructional design€10000€13000€18000€21000
Seat time5 minutes10 minutes20 minutes30 minutes
Contact

Level 1 eLearning creation includes a brand-compliant template, navigation and user interface design, static graphics, narration, and simple assessment questions.

Standard pricing includes basic instructional design. Full instructional design includes support with crafting learning objectives, choosing the right medium to use (slides, interactions, video, PDFs etc.), and structuring the course content.

Translation and localisation are available.

Prices - Level 2

 
Price
Price
Price
With full instructional design
With full instructional design
With full instructional design
Seat time
£6500
$10000
€9000
£8000
$12250
€11000
5 minutes
£9000
$13500
€12500
£10000
$15000
€14000
10 minutes
£12500
$19000
€17000
£14500
$22500
€19500
20 minutes
£15500
$23000
€21000
£17000
$26000
€23500
30 minutes
 XSSML
Price£6500£9000£12500£15500
Price$10000$13500$19000$23000
Price€9000€12500€17000€21000
With full instructional design£8000£10000£14500£17000
With full instructional design$12250$15000$22500$26000
With full instructional design€11000€14000€19500€23500
Seat time5 minutes10 minutes20 minutes30 minutes
Contact

Level 2 eLearning creation includes a brand-compliant template, navigation and user interface design, static graphics, animated sequences, narration, simple assessment questions, and bespoke interactions.

Standard pricing includes basic instructional design. Full instructional design includes support with crafting learning objectives, choosing the right medium to use (slides, interactions, video, PDFs etc.), and structuring the course content.

Translation and localisation are available.

Prices - Level 3

 
Price
Price
Price
With full instructional design
With full instructional design
With full instructional design
Seat time
£7500
$11500
€10500
£9000
$13500
€12500
5 minutes
£10000
$15000
€14000
£11500
$17250
€15500
10 minutes
£14000
$21000
€19000
£17000
$26000
€23500
20 minutes
£17500
$27000
€23000
£20000
$30000
€27000
30 minutes
 XSSML
Price£7500£10000£14000£17500
Price$11500$15000$21000$27000
Price€10500€14000€19000€23000
With full instructional design£9000£11500£17000£20000
With full instructional design$13500$17250$26000$30000
With full instructional design€12500€15500€23500€27000
Seat time5 minutes10 minutes20 minutes30 minutes
Contact

Level 3 eLearning creation includes a brand-compliant template, navigation and user interface design, static graphics, animated sequences, narration, simple assessment questions, bespoke interactions, customised learning paths, advanced animated sequences, and advanced interactions.

Standard pricing includes basic instructional design. Full instructional design includes support with crafting learning objectives, choosing the right medium to use (slides, interactions, video, PDFs etc.), and structuring the course content.

Translation and localisation are available.

FAQs

eLearning Creation is our standard eLearning design service. We work with you to craft your learning objectives and plan your content, and our expert UX and graphic designers bring your eLearning to life with stunning explanatory visuals.

We recommend our eLearning Revamp service if you have existing eLearning material that has the correct content and interactions for your learning objectives but needs a visual refresh to look more professional.

The level of graphic and interaction design you need for a project is dependent on the type of content you are teaching, the outcomes you want to achieve, and the needs of your learners. As different levels of design will require different amounts of effort, your timeline and budget are also important factors. Our team will consult with you to find the right balance and – whichever level you go for – you will receive a beautifully designed, easy-to-use, and effective piece of eLearning content at the end of the development process.

Sometimes you will need support on all elements of the instructional design for a course: from crafting learning objectives, to choosing the right medium to use (slides, interactions, video, PDFs etc.), to structuring the course content. In this instance, our full instructional design offering will help us best achieve a course that meets your needs. Other times, you may have a lot of this decided before you come to us. In this case, our basic instructional design service may be more appropriate.

A typical eLearning Creation project will take around 6 weeks from kick-off call to final deployment. A lot depends on availability on your side for reviews and testing – so things can take longer.

The most important people for us to have access to are subject matter experts and learners. These people will be key in providing us with information about the topics to be taught in the eLearning and understand what will make a successful learning experience. Staff from your L&D team, marketing team, or other departments might need to be involved depending on what type of eLearning content we are developing. With some clients we work with just one or two people, and with other projects we work with more. Larger numbers of internal stakeholders can mean that projects take longer to deliver as we need to ensure buy-in.

Your subject matter experts deeply understand the content you need to teach to learners. Our consultants and designers understand instructional design, UI, UX, graphic design, animation, and programming interactions. Putting the two together is a winning combination. Our team will ask all the right questions and find out everything we need to know to be able to teach your content in an effective, engaging way.

90% of our work is with companies with established – often rigid – brands. We follow your brand guidelines, talk to the people you need us to talk to, and only push the boundaries where you want us to. We are used to making beautiful content within the tight creative constraints of even the most conservative brand identities.

We price our eLearning in ‘sizes’ so that we don’t end up quibbling about one slide or quiz question here-or-there, and so that you get price certainty. The actual running time of your course will depends on the goals you have for the training, the content you need to teach, and how much time your learners have available. Our consultants can advise on the right length of course if you’re not sure: it’s likely that the appropriate solution will be a shorter course than you might have imagined!

At the early stages of the development process, our team of experts will consult with you to figure out the most suitable content type(s) for your LMS and delivery methods. This means that at the end of an eLearning Creation project you will receive the published eLearning content in a format that suits your needs, whether that’s SCORM or xAPI compatible HTML5 content, PowerPoint (.pptx) files, PDFs, videos…the list goes on! Our team will create your eLearning in the format that works best for your needs and technical requirements.

You are more than welcome to make changes to your eLearning content after we deliver it to you, and we can provide source files where necessary and appropriate. If editability is important, we will discuss the software your team have access to and ensure that we build content in an appropriate authoring tool.

Editing text and swapping photos from our eLearning content is often relatively straightforward, but interactions and animated sequences can be quite sophisticated, so you may find you need a bit of help changing certain things.

Our consultants are experts at creating effective, clear visual content. We can bring complex concepts to life with visuals and animation, ensuring that the visuals are helping learners to understand.

Our team make eLearning content that looks great, works smoothly, and meets the specific requirements of a digital learning experience. We interpret your brand guidelines and adapt them to work in an eLearning context.

Our expertise in sales communication, means that we are masters of persuasion. From the way we structure the learning journey, to the storytelling elements we use, to the design itself, we don’t just focus on what the learner needs to know but why they need to know it. By persuading learners that the training is important, we further encourage them to pay attention and increase retention.

So, by working with us, you will get eLearning content that entices learners and makes them more likely to engage positively with the material.

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Tell me more!

Thank you so much for conducting our advanced PowerPoint training workshop. We will definitely use BrightCarbon in the future – we really think that we would be hard pressed to find anywhere better!

Emma Pring Iona Capital